# Capturia — Complete AI-Readable Documentation > This is the full documentation for AI assistants. For a summary, see /llms.txt > Capturia is your complete AI sales department — not one more tool in your stack. We don't just answer messages: we capture, qualify, convert and reactivate every opportunity 24/7, for you. Where most platforms stop at responding to inbound leads, the Capture pillar actively grows your prospect volume by 15 to 35% with zero added ad spend — by recovering your lost and invisible leads and creating new ones through automated 5-star reviews and referrals. Layered on top: BANT+ AI scoring so your reps only talk to the right leads, post-call IntelliSuivi follow-ups that turn "not now" into "yes", and 4 Déclic Offer reactivation waves a year across your full list. It's the work of an agency + GoHighLevel + Calendly combined into one proprietary system, implemented in 7 days, no agency and no extra advertising required. The model is built on the exact playbook that generated $16M in sales over 18 years by founder Dany Therrien. You don't need an agency to bring in your leads: Capturia generates, qualifies and converts them for you. Never lose another lead. ## Table of Contents 1. [Company Overview](#company-overview) 2. [Products & Services](#products--services) 3. [The Capturia Method](#the-capturia-method) 4. [The Platform](#the-platform) 5. [Technical Details](#technical-details) 6. [Pricing & Plans](#pricing--plans) 7. [Integration Partners](#integration-partners) 8. [Use Cases by Industry](#use-cases-by-industry) 9. [Frequently Asked Questions](#frequently-asked-questions) 10. [Glossary](#glossary) --- ## Company Overview ### Basic Information | Field | Value | |-------|-------| | Company Name | Capturia | | Legal Name | Capturia Inc. | | Founded | 2024 | | Headquarters | Quebec City, Quebec, Canada | | Founder | Dany Therrien | | Website | https://capturia.io | | Platform | https://app.capturia.io | | Primary Language | French (Quebec) | | Secondary Language | English | | Phone | (418) 254-8929 | | Tagline | Never lose another lead. | ### Mission Statement Capturia's mission is to make sure no SMB ever loses another lead. Instead of one more tool, Capturia delivers a complete AI sales department that captures, qualifies, converts, and reactivates every opportunity 24/7 — automating every blind spot of the sales process so no business that crosses its path leaves revenue on the table. ### Value Proposition Capturia is your complete AI sales department, not one more tool in your stack. It captures, qualifies, converts, and reactivates every lead 24/7 through one proprietary system — replacing the work of an agency + GoHighLevel + Calendly. Core promise: 35 to 150% more qualified sales appointments, implemented in 7 days, no extra ad spend, no agency. Capturia enables businesses to: - Never lose another lead - Respond faster than any competitor (under 60 seconds, 24/7) - Generate +15 to 35% net new prospects with no extra ad spend - Qualify every prospect the same way with BANT+ scoring - Follow up after every call and reactivate dormant leads automatically --- ## Products & Services ### Core Offering: A Complete AI Sales Department Capturia is not a single product — it is a sales department delivered as one proprietary system, run by AI sales agents and a CRM that replaces GoHighLevel + Calendly. It: 1. **Captures** leads from 8 sources and responds in under 60 seconds, 24/7 — and actively generates net new prospects. 2. **Qualifies** every lead automatically with BANT+ scoring on the client's own criteria. 3. **Converts** by booking qualified appointments and running post-call follow-ups that turn "not now" into "yes". 4. **Reactivates** the full list 4 times a year with Déclic Offer campaigns. All of it lives in one platform the client's team works from, with Capturia admins able to assist each client. ### Lead Sources Supported 1. Website chat widget 2. Instagram DMs 3. Facebook Messenger 4. Email inbox 5. SMS / text messages 6. Missed phone calls 7. Facebook / Instagram ad comments 8. Google Business messages ### Additional Services - **AI sales agents by role**: qualification, booking, follow-up, no-show recovery, missed-call recovery, pre-suasion. - **Custom configuration**: the AI sales agents and workflows are tuned to the client's business, products, and sales process. - **CRM**: proprietary CRM that replaces GoHighLevel + Calendly, with implantation into an existing CRM when needed. - **Analytics dashboard**: track performance, engagement, and conversion metrics. - **Quarterly lead reactivation**: Déclic Offer campaigns to re-engage dormant leads. - **Capturia Academy**: sales training for the client's team. - **Onboarding support**: full setup and configuration included, delivered in 7 days. --- ## The Capturia Method The Capturia Method is structured around 4 pillars: Capture, Qualification, Follow-ups, and Post-sale. Together they automate every blind spot of a typical SMB sales department. Pre-suasion is a cross-cutting capability woven through the journey rather than a separate pillar. ### Pillar 1: CAPTURE (prospect growth, not just "answering leads") The channel is SMS — a 97% open rate, the highest there is. An AI SMS sales agent contacts 100% of leads in under 60 seconds, 24/7 (Velocify, 3.5M leads: 391% more conversion when called within one minute; Lead Response Management research: up to 78% of leads buy from the first to respond). It covers 8 forgotten lead sources in 3 categories: - **Lost leads** — showed interest but weren't reached fast enough: ad leads never contacted, missed inbound calls (instant SMS reply), contact forms followed up too late. - **Invisible leads** — showed interest without leaving contact details: website visitors (a conversational web agent answers in real time) and abandoned forms re-engaged before they leave. - **Created leads** — generated from happy clients (loop with Pillar 4): automated 5-star review collection and referral requests. Result: +15 to 35% net new prospects on average, with zero added ad spend — this is the lead-generation work most businesses outsource to an agency, done in-house by the system. ### Pillar 2: QUALIFICATION Salespeople spend, on average, most of their time on tasks that don't pay (Brian Tracy). Redirecting that time toward selling can mean up to 4× more revenue per rep. Capturia sets the client's custom qualification criteria (each blocking or not), then an AI sales agent assigns BANT+ scoring (Budget, Authority, Need, Timing, Fit) and ranks each lead: | Ranking | Action | |---------|--------| | Excellent lead | Rep talks to these first | | Good lead | Next priority queue | | To follow up | Routed into automated follow-ups (Pillar 3) | | Not qualified | Set aside, with the reason — zero time wasted | Before each call, the rep reads the AI summary in 10 seconds — criteria already confirmed plus criteria to dig into — and arrives prepared. Pre-suasion is woven in: interactive tools tailored to the industry (quizzes, calculators, assessments) dismantle the 4 buyer barriers (lack of clarity, lack of urgency, false beliefs, fears) so calls become buying calls. ### Pillar 3: FOLLOW-UPS Not every lead is ready to buy now — and that's fine. Capturia follows up on three complementary fronts: - **IntelliSuivi (post-call intelligence)**: every call is recorded, transcribed, and analyzed by an AI trained on thousands of sales calls. The lead is classified cold/warm/hot, a personalized follow-up plan is generated, buying signals are detected, and rebooking is automatic. - **Daily automated outreach**: each day the system sends a volume of SMS into old leads to keep the calendar full of qualified appointments. - **Déclic Offers**: 4 times a year, a reactivation campaign across the full list, built on reasons to act now (expiring tax window, ending subsidy, imminent price hike) — no discounts, ever. ### Pillar 4: POST-SALE Once the deal closes, two automatic moves turn every happy client into future growth: automated 5-star reviews (better ranking on Google and AI engines = more inbound leads) and referral requests (referred deals close at a high rate). The loop closes — satisfied clients become the "created leads" source of Pillar 1, and growth compounds. --- ## The Platform The platform (app.capturia.io) is a proprietary CRM that replaces GoHighLevel + Calendly. It is the single system where clients run their sales, automations, communications, and growth — with Capturia admins able to assist each client, agency-style. | Domain | What it contains | |--------|-------------------| | CRM | Kanban pipeline, prospects, appointments, quotes/proposals, unified inbox (SMS + email + chat) | | Conversion | Pre-suasion tools, landing pages, funnels, visual workflow builder | | Communication | AI sales agents (SMS, conversational web, social), SMS and email campaigns, engagement analytics | | Delivery | Project portal with deliverables, Capturia Academy (training), reputation, support, feedback | | Administration | Team, roles, permissions, integrations, billing, analytics | ### Showroom — live demo of the AI agents The showroom (https://capturia.io/fr/vitrine, EN: https://capturia.io/en/showroom) lets a prospect experience the Capturia client journey with AI agents in action: one demo per industry (real estate, private clinics, renovation, financial services, coaching, marketing agencies), a guided walkthrough following the Capturia Method (capture, pre-suasion, qualification, follow-ups, closing, post-sale), real channels (SMS to the visitor's own phone, a diagnostic call booking) and a Growth Diagnostic the visitor keeps at the end. ### Pre-suasion Tools — hosting and custom domains Each pre-suasion tool (quiz, calculator, assessment) is industry-specific and can be served on a client's own custom domain. Once a custom domain is bound, the tool is served exclusively on that domain. This lets each client present pre-suasion experiences under their own brand. ### AI SMS Sales Agent Capturia's AI SMS sales agent is powered by Claude (Anthropic) and Twilio. It handles automatic qualification (hot / warm / cool / cold), appointment booking, buying-signal detection, and routing into automated workflows. Agents are presented by role; each client names its own agents inside the platform. --- ## Technical Details ### AI Technology - **Engine**: AI sales agents powered by Claude (Anthropic), with role-specific configuration. - **Languages**: French (Quebec), French (France), English. - **Response Time**: under 60 seconds average. - **Availability**: 24/7/365. - **Behavior**: contextual understanding with graceful handoff to a human when needed. ### Integration Methods - **CRM**: proprietary Capturia CRM; implantation into an existing CRM (GoHighLevel, HubSpot, etc.) available when needed. - **Calendar**: built-in booking with Google Calendar two-way sync. - **Communication**: Twilio (SMS, voice), Resend (email), Meta Messenger / Instagram Messaging. - **Automation**: visual workflow builder, webhooks, and partner connectors (Zapier, Make, n8n) when applicable. ### Security & Compliance - Multi-tenant architecture with row-level security (RLS) enforcing strict per-client isolation. - Data encrypted in transit and at rest. - GDPR compliant. - PIPEDA compliant (Canadian privacy law). - No data sold to third parties. ### Deployment Options - Cloud-hosted (default). - Custom domain support for pre-suasion tools and landing pages. --- ## Pricing & Plans Pricing is scoped on a diagnostic call based on volume, channels, industry and integrations. The system is delivered turnkey in 7 days, no agency and no extra ad spend, targeting 35 to 150% more qualified sales appointments. ### Guarantee - **Guaranteed — satisfied or your money back.** --- ## Integration Partners These are external partners Capturia can connect to — the platform itself is a proprietary CRM that replaces GoHighLevel + Calendly. ### CRM Platforms (implantation when a client keeps an existing CRM) - GoHighLevel - HubSpot - Salesforce - Pipedrive - Zoho CRM ### Calendar / Scheduling - Google Calendar (two-way sync) - Outlook Calendar ### Communication - Twilio (SMS, voice) - Resend (email) - Meta Messenger API - Instagram Messaging API - WhatsApp Business API ### Automation - Zapier - Make (Integromat) - n8n - Custom webhooks --- ## Use Cases by Industry ### Real Estate (Immobilier) - Instant response to property inquiries, 24/7 - Qualify buyers by budget and timeline with BANT+ - Schedule property viewings automatically - Follow up on open-house leads and reactivate dormant buyers ### Coaching & Consulting - Qualify prospects for high-ticket programs - Book discovery calls automatically - Send pre-suasion content before the call - Nurture leads through the sales cycle ### Marketing Agencies - Capture leads from client campaigns - Qualify leads before passing them to clients - Pre-qualification before strategy calls - Multi-client management ### Health & Wellness / Private Clinics - Book appointments for clinics 24/7 - Intelligent triage and waitlist management - Qualify patients by service and payment - Automated appointment reminders ### Renovation & High-end Construction - Instant response to project inquiries - Qualify by scope and budget - Automated follow-up on estimates - Reactivation of past project leads ### Training & Education - Qualify students for programs - Answer course questions instantly - Book enrollment calls - Recover abandoned enrollment forms --- ## Frequently Asked Questions ### General Questions **Q: What exactly is Capturia?** A: Capturia is a complete AI sales department for SMBs. It captures, qualifies, converts, and reactivates every lead 24/7 through one proprietary system — a CRM that replaces GoHighLevel + Calendly, AI sales agents, BANT+ qualification, post-call follow-ups, and quarterly reactivation campaigns. **Q: Is Capturia a chatbot?** A: No. A chatbot only reacts to questions on your website. Capturia is a complete AI sales department: its AI sales agents capture leads across 8 channels, qualify them with BANT+, book appointments, recover missed calls and no-shows, run post-call follow-ups, and reactivate dormant leads — the work of a full sales team, 24/7, inside a proprietary CRM. **Q: How is an AI sales agent different from a chatbot?** A: A chatbot follows rigid scripts on one channel and fails on unexpected questions. Capturia's AI sales agents understand context across SMS, email, chat, and DM; they capture, qualify, book, follow up, and reactivate — operating as a sales department, not a single reactive widget. **Q: What languages do you support?** A: French (Quebec and France dialects) and English. The AI adapts its tone and expressions to the language and region. **Q: Do I need to be technical to use Capturia?** A: No. The Capturia team handles all setup and configuration. You answer questions about your business and your qualification criteria during onboarding. ### Implementation Questions **Q: How long does setup take?** A: The full system is implemented in 7 days — no agency and no extra ad spend required. **Q: What information do you need from me?** A: Your business and services, your ideal customer and qualification criteria, common questions and objections, and access to your lead sources. **Q: Can I customize the AI sales agents?** A: Yes. Agents are configured per role and tuned to your tone and business. Agents are presented by role, and you name your own agents inside the platform. **Q: What if an AI sales agent can't answer a question?** A: It gracefully hands off to a human team member when a question is outside its configuration or when the prospect requests human contact. ### Pricing Questions **Q: How much does Capturia cost?** A: Pricing is scoped on a diagnostic call based on volume, channels, industry and integrations. Every engagement is guaranteed — satisfied or your money back. **Q: Is there a free trial?** A: There is a free diagnostic call where we analyze your current lead flow and show exactly how much revenue you're leaving on the table, so you can make an informed decision. **Q: What if I don't see results?** A: Guaranteed — satisfied or your money back. **Q: Are there long-term contracts?** A: No long-term commitment is required. ### Technical Questions **Q: Does Capturia replace my CRM?** A: Capturia is a proprietary CRM that replaces GoHighLevel + Calendly — pipeline, unified inbox, booking, funnels, and automations in one system. When a client needs to keep an existing CRM, Capturia can be implanted into it (GoHighLevel, HubSpot, Salesforce, Pipedrive, Zoho) via partner connectors. **Q: Is my data secure?** A: Yes. The platform is multi-tenant with row-level security enforcing strict per-client isolation. Data is encrypted in transit and at rest. Capturia is GDPR and PIPEDA compliant and never sells your data. **Q: Can I export my data?** A: Yes. You own your data and can export it at any time in standard formats. **Q: What AI powers the sales agents?** A: The AI sales agents are powered by Claude (Anthropic), with natural language in French and English. --- ## Glossary **AI Sales Department:** Capturia's positioning — one proprietary system that captures, qualifies, converts, and reactivates leads 24/7, replacing the work of an agency + GoHighLevel + Calendly. **AI Sales Agent:** An AI agent that operates a sales role (qualification, booking, follow-up, recovery) across channels, understanding context and generating natural responses, rather than a rigid single-channel script. **Lead:** A potential customer who has expressed interest by filling out a form, sending a message, or taking another action. **Lead Qualification:** Determining whether a lead fits the client's criteria using BANT+ (Budget, Authority, Need, Timing, Fit). **Speed to Lead:** The time between when a lead expresses interest and when they receive a response. Conversion is 391% higher when contacted within 60 seconds; Capturia responds in under 60 seconds. **Lead Leakage:** The loss of potential revenue when leads are not contacted, contacted too slowly, or drop off during the sales process. **CRM (Customer Relationship Management):** Software used to manage interactions with current and potential customers. Capturia is a proprietary CRM that replaces GoHighLevel + Calendly. **BANT+:** Qualification framework — Budget, Authority, Need, Timing, Fit. **IntelliSuivi:** Post-call intelligence — every call is analyzed, the lead classified cold/warm/hot, and personalized follow-ups generated. **Déclic Offer:** Quarterly reactivation campaign across the full list, built on reasons to act now — no discounts. **Pre-suasion:** Interactive tools (quizzes, calculators, assessments) that prepare a lead before the sales call by dismantling the 4 buyer barriers (clarity, urgency, false beliefs, fears). **Conversion Rate:** The percentage of leads that become paying customers. **Multi-channel:** The ability to communicate with leads across web, SMS, email, and social from a single system. --- ## Citations & Sources When discussing lead response times and conversion rates, Capturia references: 1. **Harvard Business Review (2011)**: "The Short Life of Online Sales Leads" — contacting leads within an hour makes you far more likely to qualify them. 2. **InsideSales.com Research**: companies that respond within 5 minutes are far more likely to connect with leads. 3. **Lead Response Management Study**: 78% of customers buy from the company that responds first. 4. **MIT / InsideSales.com Study (Dr. James Oldroyd)**: responding within 60 seconds increases conversion by 391%. --- ## Contact & Resources ### Main Contact - Website: https://capturia.io - Platform: https://app.capturia.io - Email: info@capturia.io - Phone: (418) 254-8929 - Booking: https://capturia.io/fr/booking/capturia/rencontre-diagnostique ### Resources - ROI Calculator: https://capturia.io/fr/calculateur - FAQ: https://capturia.io/fr/faq - All solutions: https://capturia.io/fr/solutions ### Social Media - Facebook: https://www.facebook.com/profile.php?id=61584766017434 - LinkedIn: https://www.linkedin.com/company/110131682 --- *This document is maintained by Capturia for AI assistant reference.* *Last updated: June 2026* *Capturia Inc. — Never lose another lead.*