BANT qualification
Here's a real qualification scorecard: the AI agent chatted, captured the four dimensions, and the score built itself — on what the lead said, not on a hunch.
Free demo. No commitment.
Karim S.
Inbound lead · Website chat
Captured in conversation, not in a twelve-field form.
B.A.N.T unpacked
Each letter measures one precise thing. The AI agent captures them in conversation, no form — and each one is worth 25 points.
Can they afford it, and is it already unlocked?
“Do you have a budget allocated for this?”
Are we talking to the decider or a middleman?
“Are you the decision-maker, or are others involved?”
Is the pain real, explicit, a priority?
“What's pushing you to look right now?”
Imminent purchase or just curiosity?
“What timeline are you aiming for?”
The AI scores every conversation against your BANT criteria and colors the lead — green, yellow, orange or red. Your reps filter to the qualified ones and know who to call, no guessing, no prioritization meeting.
Excellent
Call back first
Good lead
Worth working
To validate
Re-engage to qualify
Not qualified
Out of the pipeline
Filtered: qualified leads
Karim S.
ExcellentJulie R.
Good leadAudrey L.
ExcellentMarc T.
Good leadYes. BANT is the default, but we can configure MEDDIC, CHAMP, or your own criteria. The scoring logic stays the same.
The AI agent cross-checks multiple questions to spot inconsistencies. And the score is a guide — your rep keeps the final call.
Default works on day 1. After 100 conversations, we recalibrate thresholds on your actual data.
Yes — a lead disqualified at month 1 can become excellent at month 6 if context changes. BANT is dynamic.
A 45-minute masterclass shows BANT live on 3 real cases.
